Florence Eiseman Milwaukee for High-Quality Children’s Clothes

Are you tired of the generic and mass-made clothing options that seem to be flooding the market? Milwaukee has a great, locally founded brand known for classic and thought-out clothing options for your children. You may even already know them, as they’re one of the nation’s most prestigious brands! Florence Eiseman in Milwaukee offers various clothing items of the highest quality.

About Florence Eiseman Milwaukee 

Florence Eiseman is a local garment designer who turned into a children’s fashion giant that has been around since 1945! Naming her legacy after herself, Florence Eiseman started her empire as a hobby, sewing clothing for children at home until she sold her first girls’ pinafore. Florence had a different vision for children during a time when little girls were dressed like little women, wearing a vast amount of ruffling, skirts, and petticoats. 

Florence began designing A-line dresses that gave little girls room as a less restrictive clothing option, allowing girls to freely run, jump, and play as children should. Encouraging child’s play and adventure, Florence began designing shortalls, jumpers, and more functional styles, mostly made up of bright and bold primary colors with whimsical applique. 

Importing the finest materials and ensuring expert craftsmanship, Florence Eisman’s clothes are meant to be worn for play. Additionally, parents can hand them down from generation to generation. 

mom and dad holding their son and daughter as they laugh together in a field

Florence Eiseman’s ambition created a children’s fashion icon. It awarded her the prestigious Neiman Marcus Fashion Award in 1955, which placed her amongst other fashion icons such as Christian Dior, Coco Chanel, and Princess Grace of Monaco. 

Florence Eiseman’s line has won many other awards. Additionally, museums and events have featured her designs. She has also clothed the children of many notables like Elizabeth Taylor, Beyonce and Jay Z, and John F and Jacqueline Kennedy. What a legend Florence is!


Florence Eiseman offers a variety of clothing and accessory options for babies, girls, boys, and tweens. A few of their fan favorites are their classic A-line dresses, matching sibling sets, and basics collection. 

Florence Eiseman carries many other collections besides their basics, such as:

  • hair bow collections,
  • swimwear, and
  • special occasion collections that consist of seersucker Eton suits and pique dresses.

They carry and make sizes 0-24 months through size Youth 16 for all genders. Whatever style you may need, they’re bound to have it! 


While being a leader in the children’s fashion world, Florence Eiseman offers top quality that seems as if it’s handmade by Florence herself! The brand constantly releases new collections to keep up with desired styles and prints.

These collections include:

  • Their fall collection that features knits and blue-based clothing, and
  • Their Blossom + Sprout collection that offers more modern styles like loungewear sets, longalls, and knit dresses that stay true to the original shapes. 

adorable little boy in blue overalls and a white shirt holding a wildflower for a blog post about Florence Eiseman Milwaukee

Florence Eiseman Milwaukee

Florence Eiseman in Milwaukee is a wonderful company that Milwaukee is proud to feature and be the home of. Make sure you stop into a shop or check out their online category for the cutest, classic clothes for your littles!

For more Milwaukee family content, click on the blog links below. Then, let’s chat about your next family session!

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